Weird ideas that work
Laurie Taylor talks to Prof Robert Sutton, an American management guru from Stanford University, whose new book 'Weird Ideas That Work' advises managers to re-think their recruitment policy and hire "slow learners, people you dislike or even people you don't need!!" His ideas are being taken up by some of the world's most successful companies.
Joining him to find out if weird works is Sir Peter Parker, the former head of British Rail and one of the UK's most formidable industrialists.
Ziauddin Sardar the journalist and editor of a new book 'Aliens R Us' debates with science fiction writer Brian Stableford about whether science fiction films can teach us anthing about how societies express their fears over outsiders.
'Aliens R Us: The Other In Science Fiction Cinema' edited by Ziauddin Sardar and Sean Cubitt is published by Pluto Press ISBN 0745315399
'Weird ideas that work: 11 1/2 Ways to Promote, Manage and Sustain Innovation' by Robert I Sutton is Published by Allen Lane, The Penguin Press Limited ISBN: 0-713-99545-9
'For Starters; A Life In Management' by Sir Peter Parker is published by Pan ISBN: 0330319264
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