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The Influencer Edition

Influencers used to be able to disguise their #ads, now it won鈥檛 be as easy.

Your social media timelines are filled with influencers; people with huge numbers of fans and followers who are sometimes paid to promote products. Influencers haven鈥檛 always been transparent about paid content but new guidelines could change that.

Also, plogging, the fitness trend that鈥檚 making streets cleaner all over the world; Durian, the fruit that鈥檚 all the rage in South-East Asia but to Westerners smells like old socks; Plus, Lucas Hixson the man who saves dogs from danger zones; and from the beaches of Southern California the story of a Senegalese Olympic hopeful and her trainer.

(Logos of the Snapchat, Facebook, Twitter, Messenger, Instagram and LinkedIn applications are displayed on the screen of an Apple iPhone. Credit: Chesnot/Getty Images)

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27 minutes

Last on

Sun 3 Feb 2019 04:32GMT

Broadcasts

  • Sat 2 Feb 2019 22:32GMT
  • Sun 3 Feb 2019 04:32GMT

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