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C麻豆社: The challenges of making children鈥檚 TV

How is C麻豆社 keeping up with the changing needs of younger audiences?

麻豆社 Academy director Joe Godwin sat down with C麻豆社 controller Cheryl Taylor and presenters Sam & Mark to discuss children鈥檚 TV and its impact on young children.

"We鈥檝e all got to learn from a children鈥檚 audience before we all lose our audiences. What a nine-year-old is doing now is what a 25-year-old will be doing in 16 years," says Joe.

Younger audiences are increasingly turning away from TV in favour of on-demand and portable viewing. The panel talk about how to reach them and the challenges of making children鈥檚 TV.

Hear from Sam & Mark who both began their careers on reality talent show Pop Idol, went on to present Top of the Pops on C麻豆社 and now boast a 13-year career presenting children鈥檚 TV primarily Copycats.

In this podcast you鈥檒l find out:

What being controller of a TV channel involves
How C麻豆社 is meeting young people鈥檚 needs
How Sam & Mark got started as TV presenters
How C麻豆社 fits into the new 麻豆社 strand 'Educate'

Available now

19 minutes

Visit the 麻豆社 Academy website

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