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Meet the Vloggers

The vloggers who start off making videos in their bedroom and end up being courted by big brands. Can these new relationships disrupt the old ways of marketing?

Vlogging may be the internet's new path to riches. Peter Day meets the Youtubers who start off making videos in their bedroom and end up being courted by big brands. Will these new relationships disrupt the advertising and broadcasting industries and, for those who make the big time, can their authentic appeal be maintained in the face of fame and money?

Available now

25 minutes

Last on

Sun 11 Jan 2015 10:32GMT

Contributors to this programme

Jim Chapman -ÌýVlogger

Emily Hartridge -ÌýVlogger

Dom Smales -ÌýFounder, Gleam

Nick Hayward -ÌýFormer head of creator collaborations and branded content, YouTube

James Emtage -ÌýExecutive producer, Telegraph Hill

Jonathan Hudson -ÌýDigital marketing manager, Homebase

Nate Elliott - Vice president and principal analyst, Forrester Research

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Broadcasts

  • Thu 8 Jan 2015 13:05GMT
  • Thu 8 Jan 2015 20:05GMT
  • Sun 11 Jan 2015 01:32GMT
  • Sun 11 Jan 2015 10:32GMT

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