MBL - The future of giving
As society changes the way it pays,it also changes the way it gives. Louise Cooper asks how donors can do the most good with their money and how charities can tap into new markets.
The traditional model of giving is in decline, no longer do people have a charity for life. Now the sector is coping with huge changes in the way people give from card payments, crowdfunding to adventure fundraising. Is sponsored skydiving becoming the raffle of the 21st Century?
Technology offers huge opportunities as well as challenges, with new software making fundraising easier as well as connecting charities to donors across the world. But how can smaller charities tap into this potential?Louise Cooper and her panel of guests ask whether charities are ready for these changes and what they mean for donors.
Joining Louise are-
Kelly Southcott from charity consultancy Kivo
Joe Saxton from charity research firm NPF Synergy
Email: moneybox:bbc.co.uk with questions and experiences for the panel.
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- Wed 4 Mar 2020 15:00麻豆社 Radio 4
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