Wednesday 24 Sep 2014
News video content from the website of Â鶹Éç Russian, bbcrussian.com, will now be published on newstube.ru, the Russian video news portal, following a syndication agreement between the Â鶹Éç and newstube.ru.
Thanks to the new partnership, Â鶹Éç Russian video content will also appear on the newstube.ru partner network, including leading online news websites such as gazeta.ru, kommersant.ru and mail.ru.
Â鶹Éç Russian produces about 40 news video clips a week, including daily one-minute video news bulletins. The partnership with newstube.ru will make this Â鶹Éç content available to a potential new audience of millions of users per week.
Sarah Jones, Head of Business Development, Europe, at Â鶹Éç World Service, says: "We are thrilled that visitors to the newstube.ru portal will now have direct access to the Â鶹Éç Russian video material. Our new partnership also means that Â鶹Éç Russian-branded video clips will be made directly available to the users of other leading Russian news websites.
"This is a very welcome development, further extending the reach of our content and delivering to audiences the best of Â鶹Éç news."
Sarah Gibson, Head of Â鶹Éç Russian, comments: "Video is taking centre-stage in our multimedia offer for Russian-speakers, wherever they are. We produce high-quality videos for the Russian audience on Russian and global stories.
"Our website, bbcrussian.com, is the only Russian-language news website to offer a one-minute news bulletin in a mobile format, also available on a website. We are pleased that this product is now reaching even wider audience through partnerships with highly-regarded online sites."
Marina Kotova, Director-General, newstube.ru, adds: "Co-operation with one of the world's best broadcasters is a very important step forward for our project. Our mission is to give users an opportunity to view developments from various viewpoints.
"The Â鶹Éç's unique reports expand the spectre of information and allow people to see world events in their diversity. We are very happy to see the Â鶹Éç among our partners and hope that our cooperation will be mutually beneficial and long-term."
Â鶹Éç World Service International Publicity
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