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24 September 2014
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Â鶹Éç's Spooks interactive picks up top award in Cannes


Category: Â鶹Éçi; TV Drama

Date: 18.04.2005
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Spooks interactive has picked up the judges Grand Prix award at the third International iTV Awards at a ceremony in the Grand Hotel Majestic in Cannes.

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The award is the second major win for the Â鶹Éç's interactive service in as many months, following its recent interactive Bafta win in February.

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Providing Spooks' viewers with an extra dimension to the television experience, the interactive service invited digital viewers to train as a MI5 agent by undertaking a series of 'training sessions' through their remote control.

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Sophie Walpole, Head of Interactive Drama & Entertainment, whose team created the service, says: "We are really delighted that all the hard work that went into this ground-breaking service has been acknowledged with this prestigious award.

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"Interactive Drama and Entertainment have been put on the map and there's so much more to come."

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Organised by AFDESI, the French Association for Interactive TV, the international awards recognise interactive applications from terrains which include the USA, South Africa and Australia, as well as Europe.

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The Â鶹Éç beat stiff competition from Sky Interactive and Discovery to win the Games category, before being announced Grand Prix winner, a title award by AFDESI members only.

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Emma Somerville, Â鶹Éç Head of Interactive TV Programming , says: "Interactive TV has certainly come of age over the last 12 months.

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"Spooks interactive has been critically acclaimed by the industry and this award, together with the recent interactive Bafta win, recognises the growing importance of the red button."

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Spooks interactive was a Â鶹Éç production in collaboration with Kudos.


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Category: Â鶹Éçi; TV Drama

Date: 18.04.2005
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