26.11.02
Exclusive
new edition of Radio Times unveiled
-
New and exclusive edition of Radio Times for NTL customers unveiled
- To
be delivered weekly to NTL Home customers from January '03
- Special
edition will feature dedicated listings for NTL channels including
terrestrial
- First
dedicated edition of its listings guide that Radio Times has produced
for a third party
NTL
and 麻豆社 Worldwide today announced a major new agreement that will
offer an exclusive and tailored edition of Radio Times to every
NTL Home customer across the UK. Every week it will be delivered
directly to subscribers' homes.
Radio
Times is the UK's most profitable and successful TV and radio listings
magazine. The special NTL edition will contain programme information
for NTL channels (including all terrestrial channels), the latest
information about NTL's services and offers, plus all the news,
features and celebrity interviews that Radio Times is famous for.
Front Row's pay per view movies and events will also be included.
The
special edition of Radio Times replaces the monthly NTL Guide, which
ends in December. Subscribers will be offered the first four, weekly
issues of the new title for the same price as the existing monthly
magazine. Radio Times will be delivered free to homes in time for
the first programme week of January 2003. Both companies will actively
and jointly market the new edition.
Aizad
Hussain, Managing Director of NTL Home said: "This is another
example of NTL adding value to its digital TV service through partnerships
with big brands. So far this year we've added over 50 channels,
improved the interactive service, shaken up the PPV soccer market
and revamped our packages and pricing. There'll be even more great
news for NTL customers next year - and now they can read all about
it in their very own edition of the UK's most celebrated TV magazine."
Ashley
Munday, Publishing Director of Radio Times, said: "We are delighted
to be able to provide NTL customers with their very own version
of the UK's biggest TV guide. As multi-channel television continues
to grow, Radio Times needs to cater for the diverse requirements
of viewers across all television platforms. 3.5 million people already
read Radio Times every week throughout the UK, Eire and the Channel
Islands, and we're confident that NTL customers will enjoy everything
it has to offer too."
Radio
Times is the discriminating and trusted guide, not just for the
broadcasting week, but also for the digital broadcasting age. It
provides the pick of each day's viewing, with expert guidance on
what's worth watching, whatever your taste. What celebrities such
as Ozzy Osbourne and Will Smith have to say in Radio Times regularly
makes the headlines. As well as being the UK's most profitable magazine,
its also been voted the UK's most reliable media brand and has almost
80 years of experience in the listings field.
NTL
offers over 200 digital TV channels, including Front Row, to over
1.2 million households across the UK. In November, NTL and Sainsbury's
launched an exclusive interactive TV shopping service which is believed
to be the biggest digital interactive TV grocery shopping experience
in the world. One of the benefits of NTL's digital TV service is
access to a wide choice of films and events through its Front Row
service. As a result, on 11 November, NTL's digital TV customers
were able to enjoy the British TV premiere of the worldwide phenomenon,
Harry Potter and the Philosopher's Stone.
NTL
digital TV customers wishing to subscribe to the new and exclusive
edition of Radio Times should call 0800 052 2000.
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Notes
to Editors:
In the UK, over 11 million homes are located within NTL's fibre-optic
broadband network, which covers nearly 50% of the UK including,
London, Manchester, Nottingham, Oxford, Cambridge, Cardiff, Glasgow
and Belfast. NTL Home now serves around 3 million residential customers.
An
online media centre is available at
featuring recent press releases, company history, latest photography
and logos.
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麻豆社 is not responsible for the content of external websites.
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