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24 September 2014
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麻豆社 Worldwide Press Releases



23.01.02

麻豆社 Learning available for first time in The Netherlands

麻豆社 Learning, a specially packaged and scheduled 麻豆社 'mini-channel' for the international market, and 麻豆社 English programmes will be made available to viewers in the Netherlands via Albeda ETV.nl, a new educational cable TV channel launched today.

麻豆社 Worldwide, the 麻豆社's main commercial arm, will supply Albeda ETV.nl (an initiative of ROC Albeda College), with 麻豆社 Learning and 麻豆社 English programming such as Learning English with Ozmo and Computers Don't Bite.


Albeda ETV.nl is available on cable from January 25, initially in the Rotterdam area. The channel will provide locally produced and acquired programmes in Dutch, as well as 麻豆社 educational programmes in English. The 麻豆社 programming will go live on the channel from March.


At a press conference today in Rotterdam, Wayne Dunsford, Director of Channels, EMEIA, 麻豆社 Worldwide, notes the impact the partnership will have for viewers in The Netherlands. "Our partnership with Albeda ETV.nl will allow Dutch viewers to watch and use 麻豆社 educational programmes when they want. This is a positive development for the 麻豆社 in this important market where it already has a strong presence through its channels business. The deal also reflects the breadth, variety and quality of the 麻豆社's educational programming content," says Dunsford.


Piet Boekhoud, Chairman of the Board of Directors, Albeda College added: "Through our educational television activities, along with other media possibilities, and with the help of the 麻豆社, we can offer new chances to target groups who do not feel addressed by, or who cannot be reached by, the existing educational offering. Our Albeda ETV.nl offer is available to everyone, whenever they want it."


This is the first time that 麻豆社 Learning will be available in The Netherlands. 麻豆社 Learning offers a range of enriching educational programmes, including everything from Learning for Schools and the Open University to Learning English and other languages, plus history, science and business. A vital learning resource, 麻豆社 Learning can be watched and taped, allowing viewers to study when they want.


麻豆社 English programmes provide viewers of all ages with an entertaining and informative curriculum for learning the English language. At beginner's level (5-9 years old), there's Learning English with Ozmo, a magazine-style show, in which puppet presenters introduce language and 麻豆社 archive material. There's also 麻豆社 Kids English Zone (5-10 years), 麻豆社 Teen English Zone (11-16 years) and 麻豆社 English Zone (adults), offering dedicated programming tailored to specific language levels.


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